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Allstate Begins
The idea of selling insurance iby direct-mail given to a Sears executive by an insurance agent using a Sears tire brand is approved -
Legislative Change
New York passes the first liability law -
Allstate Building Completed
The Allstate Building is completed -
Allstate Becomes Fully Independent
Sears sells off it's last shares in Allstate -
Study Recognizes "Good Hands"
Northwestern University study recognizes "We're in Good Hands" as a recognized symbol. -
Hurricane Katrina
Allstate pays out thousands of claims. More importantly for 2006, the Allstate sponsored Sugar Bowl was moved from the Superdome to the Georgia Dome temporarily -
Allstate Gets A New CEO
Allstate Insurance gets a new CEO -
Partners with MLS
MLS (Major League Soccer) enters into an partnership with Allstate -
Spokane Windstorm
A severe windstorm occurs in Spokane County, Washington. Allstate pays out hundreds in claims.