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Instagram Launches
Founded by Kevin Systrom and Mike Krieger -
Number of Instagram Users Reaches 1 Million
A mere two months following its launch, Instagram had already been downloaded a million times -
150th Million Photo Uploaded
The popularity of the platform grew quickly http://wersm.com/the-complete-history-of-instagram/ -
New Filters Added and Introduction of V 2.0
Four new filters are added to the range of photo editing tools already available on the app http://wersm.com/the-complete-history-of-instagram/#prettyPhoto -
Instagram Reaches 10 Million Downloads
With the help of the latest update and inclusion of new filters, Instagram reaches 10 million users less than a year after its launch -
Instagram crowned "iPhone App of the Year"
By mid december the App had gained another four million users and was awarded the iPhone App of the Year by Apple http://wersm.com/the-complete-history-of-instagram/#prettyPhoto -
Instagram Launches for Android Phones
With it's unbelievable overnight success in the Apple App Store, Instagram expands it's capacity to be available in the Google Play store for Android devices. It was downloaded 1 million times in its first 12 hours. http://www.smh.com.au/technology/technology-news/1b-deal-facebook-buys-instagram-mobile-photo-sharing-app-20120409-1wllb.html https://www.usnews.com/news/technology/articles/2012/04/03/photo-app-instagram-launches-on-android-phones -
Facebook Buys Instagram
Facebooks buys Instagram in a 1 Billion Dollar deal. Facebook founder Mark Zuckerberg broke the news on Facebook. He said: "This is an important milestone for Facebook because it's the first time we've ever acquired a product and company with so many users. We don't plan on doing many more of these, if any at all. http://www.smh.com.au/technology/technology-news/1b-deal-facebook-buys-instagram-mobile-photo-sharing-app-20120409-1wllb.html -
Instagram Redesigns Photo Pages for Web
The Instagram web design for desktop and mobile is updated to better match the updated designs of the application. Circular profile pictures are introduced and images are now displayed three across as opposed to the original five across; allowing the images to appear bigger on screen. https://www.theverge.com/2015/6/9/8753023/instagram-website-redesign-launching-bigger-photos -
Instagram Reaches 80 Million Users
Less than three months after announcing its last milestone of 50 million users, Instagram passes the 80 million user mark. Increasing its user base by more then 10 million users on average per month. https://www.cnet.com/news/instagram-passes-80-million-users/ -
Update 3.0 I
Users can now report comments as spam or abuse which was an attempt to ensure Instagram was a safe and fun place to share photos. Now users could just swipe right or tap on a comment and tap the trashcan icon to report comments. Infinite scrolling was also introduced which automatically loaded more photos ( doing away with the "load more" feature) http://blog.instagram.com/post/29555443184/instagram-30-photo-maps-more-weve-been -
Launch of Photo Maps and Geo Tagging
With it's new 3.0 update, Instagram launched the controversial Photo Map feature. An individuals Photo Map appears on their profile and lets them showcase their photos on a map. Additionally, users are able to see other users’ maps from their profiles as well. http://blog.instagram.com/post/29555443184/instagram-30-photo-maps-more-weve-been -
Instagram Rolls out Usable Profiles for the Web
Instead of only being able to view profiles, users could now interact with their friends by uploading and editing photos, commenting and liking via their web profile.
http://blog.instagram.com/post/35068144047/announcing-instagram-profiles-on-the-web -
New Terms of Service As a Result of User Feedback
Privacy concerns and concerns for the proposed introduction of company advertising in the application leads Instagram to update its terms of services and privacy policies. http://blog.instagram.com/post/38421250999/updated-terms-of-service-based-on-your-feedback -
Update 3.4.1 Introduces 25 Language Options
Users could now navigate Instagram in their native language–on both mobile devices and the web–making it easier for anyone around the world to sign up for an account. https://instagram-press.com/blog/2012/12/21/instagram-now-in-25-languages/ -
100 Million Users!
Instagram reaches 100 million monthly users just 28 months after its initial launch in the app store https://techcrunch.com/2013/02/26/instagram-100-million/ -
Tagging People In photos
Instagram introduces its new "Photos of You" feature that allows users to tag people in photos. Instagram announced in a blog post that it's letting users add the "who" to their photos along with the "what" and "where" that were already available. https://www.forbes.com/sites/larrymagid/2013/05/02/instagram-adds-photos-of-you-tagging-feature-how-to-plus-privacy-tips/#3e739a8f30ca -
Introduction of Instagram Videos
Thirteen filters built specifically for video were introduced. When posting a video, users would be able to select their favourite scene from what they'd recorded for the cover image so their videos would blend in with the rest of their profile feed. http://blog.instagram.com/post/53448889009/video-on-instagram -
Introduction of Sponsored Photos and Videos
Instagram uses algorithm to advertise relevant products and services directly to the feed of users. It also allowed for user feedback, wherein if you saw an ad you didn't like, you were be able to hide it and provide feedback about what it didn’t feel right. http://blog.instagram.com/post/63017560810/instagramasagrowingbusiness -
Launch of Instagram Direct
Instagram announces the introduction of a private messaging feature on the app that would allow users to privately share videos, photos with captions to other users https://techcrunch.com/2013/12/12/instagram-messaging/ -
Instagram Reaches 300 Million Users
300 monthly user -
New Editing Tools
Instagram launches new series of editing tools – allowing users to minutely customize image characteristics like brightness, contrast, highlights, and shadows. https://thenextweb.com/creativity/2014/06/04/hands-new-instagram-tools/#.tnw_zG0BUAdC -
Instagram Launches Boomerang
Boomerang takes a burst of photos and stitches them together into a high-quality mini video that plays forward and backward. http://blog.instagram.com/post/131684343987/boomerang-from-instagram -
Feed Swap
In it's most controversial update yet, Instagram switches its feed from chronological to algorithmically-driven best posts first. https://techcrunch.com/2016/06/03/instagrams-new-algorithm-that-puts-the-best-posts-first-goes-live-for-all/ -
New Icon
Instagram introduces a new look as well as an updated icon and app design for Instagram. Inspired by the previous app icon, the new icon represents a simpler camera and the rainbow lives on in gradient form. http://www.underconsideration.com/brandnew/archives/new_icon_for_instagram_done_in_house.php -
Instagram Stories
Instagram launches Instagram Stories. The product works like Snapchat Stories: users can post photo and video slideshows that disappear after 24 hours. Co-founder openly admits that the introduction is an attempt to steer users away from Snapchat and onto the Instagram platform. http://blog.instagram.com/post/148348940287/160802-stories -
Instagram Live
Instagram launches live video, which allows users to broadcast live on Instagram, for up to one hour. Live videos on Instagram are not preserved, and are removed from the service once a user is done broadcasting. Instagram also launches disappearing photos and videos for the Instagram Direct feature on the same day, and images and videos sent using this method disappear after a certain amount of time. https://www.engadget.com/2017/06/20/instagram-live-video-replay/ -
600 Million Users
Instagram announces the community has grown to more than 600 million Instagrammers. With 100 million joining in just the past six months. http://blog.instagram.com/post/154506585127/161215-600million -
Addition of the Slideshow Feature
Instagram launches a feature allowing users to post multiple photos in one post, in a slideshow-like fashion http://www.refinery29.com/2017/02/141964/instagram-multi-photo-slideshow -
Multiple People Live Stream Feature
Instagram launches testing that would allow friends to join you in a live stream in a split screen mode. https://www.theverge.com/2017/8/8/16113398/instagram-live-video-shared-broadcast-splitscreen-friend-update
