Pepsi Packaging

  • First Pepsi Logo

    First Pepsi Logo
  • PepsiCo Founded

  • Pepsi Logo Change

    Pepsi Logo Change
  • Period: to

    Pepsi Slogan: "Delicious and Healthful!"

    Targeting people who enjoy a healthy lifestyle.
  • Period: to

    Pepsi Slogan: "Twice As Much For a Nickel Too"

    Targetting youth with small amounts of money, who still love soda.
  • Period: to

    Pepsi Slogan: "The Light Refreshment"

    Targeted youth.
  • Period: to

    Pepsi Slogan: "Be Sociable"

    Pepsi targeted people in the way of making them think that drinking Pepsi would make everyone want to be around them and socialize with them.
  • Period: to

    Pepsi Slogan: "Now It's Pepsi For Those Who Think Young"

    Was targeted towards young people or adults who like to stay young.
  • Period: to

    Pepsi Slogan: "Come Alive! You're In The Pepsi Generation"

    Continuing on targetting the youth generation.
  • Period: to

    "Taste That Beats The Others Cold"

    This was aimed to encourage customers to drink Pepsi while it's cold, as it will beat any other soda.
  • Pepsi Logo Is Changed Again

    Pepsi Logo Is Changed Again
    This logo is becoming closer to the modern logo we see today.
  • Changes Logo...Again.

    Changes Logo...Again.
    This logo is nearly identical to wthe logo we see on Pepsi products today. Pepsi is still targetting the youth generation for their drinks.
  • Pepsi's Current Logo

    Pepsi's Current Logo
    "Live For Now" is the current slogan that is commonly associated with this logo. Even today, the logo and slogan are desiged to attract young teens and adults.