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Popular Videos
Although this wasn't first hand research, it was based on audience feedback. I researched on why or how a video becomes popular. -
Target Audience
I asked a range of people for their opinions on soul music to narrow down a target audience. I then created a psychographic profile -
Storyboard (First Draft)
This was our first storyboard. We asked our audience what they thought then used this information for the next draft. -
Logo Drafts
At this point, everybody in the group made different logos that we could potentially use as a group. We then had to decide which we wanted by asking our audience. -
Rough Cut
This was our first rough cut. We had to ask our target audience what they thought of it at this point, and use their feedback to amend our plans slightly. -
Transition Cut
Our transition cut also required audience feedback to make sure that we were creating a product that our target audience would enjoy, -
Digipak Survey
This was before I started planning my digipak. At this point, I needed to know what my target audience would want/need in a digipak. This was very useful as it formed the base for the digipak later on. -
Digipak Survey Results
I got the results back from the survey about what audiences want in a digipak. I used this information when creating the digipak. -
Website First Draft
This was my very first draft. At this point, it had all the essentials but I still wanted audience feedback to make it interesting enough for the audience to want to come to my website. -
Digipak (Draft 1) Audience Research
I asked my audience directly and filmed them discussing their opinion after my first draft of the digipak. -
Digipak (Draft 2) Audience Research
I repeated the process of asking my target audience for their opinion for my second draft. -
Final Digipak
I finished my digipak using my research from my target audience. -
Final Website
I finished my website! -
Final Cut
We finished our music video! We used audience feedback through the whole process.