-
1500
PRE-COLONIAL TRACES
Baybayin or Alibata (known in Unicode as the Tagalog script) is a pre-Hispanic Philippine writing system that originated from the Javanese script Old Kawi. The writing system is a member of the Brahmic family and is believed to be in use as early as the 14th century. It continued to be in use during the Spanish colonization of the Philippines up until the late 19th Century. The term baybayin literally means spelling. Closely related scripts are Hanunoo, Buhid, and Tagbanwa. -
THE PRINT INDUSTRY AND FILIPINO FREEDOM
This is where Philippines was introduced to books, magazines, and newspapers like "La Solidaridad" by the Spaniards who colonized the Philippines for about 333 years. When the Filipinos got the freedom, the Americans then taught English language and other forms of media like newspapers. On the other hand, the Japanese put media run under tight control until the country was liberated form the Japanese rule. -
THE INDUSTRIAL AGE
Hand tools and power-driven machines are starting to develop in this age. The printing press spread within several decades to over two hundred cities in a dozen European countries.In the 16th century, with presses spreading further afield, their output rose tenfold to an estimated 150 to 200 million copies.The operation of a press became synonymous with the enterprise of printing, and lent its name to a new branch of media, "the press". -
THE BROADCAST INDUSTRY
American colonialization (1898–1946) left a mark on the press and shaped its style: a flourid lingua, a neutral attitude, paired with the contribution of opinionated and popular columnists. Asia’s first radio stations were found back then – possible as the Philippine broadcast media was not owned or tightly controlled by the government as it was all over the rest of the continent. -
THE EUROPEAN FILM IMPORT
The cinematographie film camera and projector invented by the Lumiere brothers came through the spanish soldier named Carlo Naquera. Naquera showed several Spanish-language films to selected audiences in 1987. In the American Colonial, imported films from America were shown in the early theaters in Manila during the early 1900s. That they believe the Film is a universal and powerful medium of information and communication dissemination. -
MARCOS' REGIME: CENSORSHIP AND CRONIES
Ferdinand Marcos, ordered the closure of all newspapers and broadcasting stations when he declared martial law and abolished Congress in 1972. He wanted to deprive media oligarchs from power, hauled journalists and publishers off to prison. When some newspapers outlets reopened under strict government supervision. Media was owned by either Marcos’ relatives or friends or his “cronies”.Surveyed by military censors and instructed by mass media media to not cover controversial and critical stories. -
THE ELECTRONIC AGE
Broadcast or storage media that take advantage of electronic technology. They may include television, radio, Internet, fax, CD-ROMs, DVD, and any other medium that requires electricity or digital encoding of information. The term 'electronic media' is often used in contrast with print media -
LOCAL ONLINE MEDIA
Benjie Tan, who was working for ComNet, a company that supplied Cisco routers to the Philnet project, established the Philippine's first connection to the Internet at a PLDT network center in Makati City. Shortly thereafter, he posted a short message to the Usenet newsgroup soc.culture.filipino to alert Filipinos overseas that a link had been made. As of March 29, 1994 at 1:15 am Philippine time, unfortunately 2 days late due to slight technical difficulties, the Philippines is now connected. -
THE INFORMATION AND DIGITAL AGE
During the Information Age, the digital industry creates a knowledge-based society surrounded by a high-tech global economy that spans over its influence on how the manufacturing throughout and the service sector operate in an efficient and convenient way. Therefore this evolution of technology in daily life and social organization has led to the fact that the modernization of information and communication processes has become the driving force of social evolution.
