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The Development of Graphic Design

  • 39,000 BCE

    Description and Job responsibilities(IGNORE DATE)

    Graphic designer: A professional who is adept in the art of graphic design where one creates images, logos, typography, or motion graphics. As well as making them, a designer mixes and combines them to make new graphics and designs. These can be made for personal use or for published, printed, or electronic media. Job responsibilities:
    To take messages, images, etc. and transfer the information given to them to images, videos, presentations, posters, logos, and other graphics.
  • 39,000 BCE

    Tools/Techniques (IGNORE DATE)

    Tools/Techniques:
    The skill to work in various applications such as:
    photoshop, after affects, InDesign, illustrator Most tools can be found under Adobe made products
  • 38,000 BCE

    Historians

    Historians
    It has been researched by historians that the activity of or idea(not the term) of graphic design has been active since 38,000 BCE cave paintings. This timeline will be based on the evolution of Graphic design since the 18th century.
  • 1760s: The Industrial Revolution and lithography

    1760s: The Industrial Revolution and lithography
    With the industrial revolution in the late 1700's, came design. Alois Senefelder invented Lithography, which boomed during the times as design became very popular for business and for personal use. Lithography was the idea of putting ones design on metal or a rock and then moving it to paper. This invention also led to chromolithography which was the same idea but with "colored prints"(canva.com)
  • 1890s: Art Nouveau

    1890s: Art Nouveau
    Art Nouveau came about in the late 1900's as a movement for the fashion, architecture, and graphic design industry. Art Nouveau let artists be expressive and it is identified "by sinuous lines and flowing organic shapes based on plant forms.”(canva.com)
  • 1903: Wiener Werkstätte

    1903: Wiener Werkstätte
    Koloman Moser and Josef Hoffman founded Wiener Werkstätte, Vienna Shop, in 1903. This was a association of artisans who worked very hard in their graphics and tried to express themselves at every moment. This group incited a popularity in graphic design but more specifically in the design of geometry.
  • 1919: Bauhaus

    1919: Bauhaus
    In 1919, Walter Gropius established the Bauhaus school of Germany which focused on a new way on design which is pretty much used today. Bauhaus looked at a "form and function" style that had "geometry, minimalism, and simplistic new typefaces."(canva.com)
  • "Graphic Design"

    "Graphic Design"
    Th term graphic design was never actually used until it was used in an essay by William Addison Dwiggins. He used this term as a way to describe how he managed graphics and designs.
  • 1947: Paul Rand’s corporate logos

    1947: Paul Rand’s corporate logos
    In 1947, artist Paul Rand came into the picture and helped make logos for huge companies. These included IBM, UPS, ABC, and American Express. His logos were so impressive, IBM still use his logo to this day.
  • 1970s: Postmodernism

    1970s: Postmodernism
    Postmodernism came in the 1970's as a way of "rebellion".(canva.com). It was a form of art that was against modern day art. It focused on past times and isn't limited to specific criteria.
  • 1990s: Digital tools

    1990s: Digital tools
    The late 20th century came especially during the time of 1990 where graphic design went online. In 1990, photoshop came increasing the possibilities for design and with that, so did items that would also help like Microsoft paint and Apples Macintosh computer.
  • Present time

    Present time
    Since the beginning of history, Graphic design has been used all over and now its being used more than ever in everything. Its recorded that "50% of marketers" use graphics and online made designs. As social media rise in popularity so is graphic design as people are seeing designs and pictures every day.