Relaciones Públicas

  • 49 BCE

    Julius Cesar

    Julius Cesar sent reports about his achievements entitled "Acta Diurna"
  • 1066

    World`s first infographic

    The Bayeux Tapestry.
    Depicts the Norman Conquest of England
  • 1523

    Hernan Cortes´s Conquest

    He used his ability to created a good relationship with the natives.
  • Propaganda

    The catholic church coined the term Propaganda
  • Colonization

    The conquerors showed physical and verbal superiority.
  • Period: to

    First actions

    Appeared the first actions in the world.
  • First use

    Thomas Jefferson was the first to used the term Public Relations in an address to U.S Congress.
  • Porfirio Diaz

    PR created him on a great leader on his country.
  • First department

    Westinghouse establishes the first PR Deparment to fight Thomas Edison´s General Electric.
  • The publicity Bureau

    Created the first agency of PR
  • Press release

    Ivy L. Lee creates the first official press release to help Pennsylvania Railroad Manage.
  • Period: to

    First World War

    Armies used some strategies to convince people that war was good to country.
  • Period: to

    University Discipline

    They introduces PR as university discipline and published the first book of PR.
  • Basil Clarke

    Introduces the British code of ethics for PR in the UK
  • Period: to

    Economic crisis

    PR increase to people because the economic crisis.
  • First Agency in Mexico

    First Agency was created by Federico Sánchez Fogarty.
  • Period: to

    PR universal

    PR becomes a universal discipline
  • Eulalio Ferrer

    He introduced to publicity
  • Miguel Alemán

    First time that Federal Government used PR as an expertise
  • Airways

    Some airways in Mexico created PR Apartment
  • ProRP

    Was founded the "Asociación Mexicana de Profesionales de Relaciones Públicas"
  • Ferrer

    Ferrer started "Publicidad Ferrer y Comunicología Aplicada"