-
Bessie Smith-St.Louis Blues- The First known Music Video
The earliest example accessible of music videos is that of a song by Bessie Smith in the film ‘St Louis Blues.’ The video contains other artists who appeared in the film, such as Louis Armstrong. this was the birth of the music video. The primary aim for the videos is completely different to now. They were used in order to promote the music videos in a hope that sales for the film would increase. -
Walt Disney
In 1940, the legendary film producer, Walt Disney produced the animation "Fantasia." It was Disney's 3rd feature film, there were 8 segments of animation coinciding with classical music, 7 of which conducted by Leopold Stokowski. Fantasia was first released in theatrical roadshow engagements held in thirteen U.S. cities from November 13, 1940. it was unable to make any sort of profit due to Europe were cut off during WW2 -
Bohemian Rhapsody- Queen
This hit single was revolutionary for the time of it's release in 1975 as it was the first 'real' music video produced, also the most expensive at the time. It became a commercial success, staying at the top of the UK Singles Chart for nine weeks and selling more than a million copies by the end of January 1976. The Rolling Stone magazine said "... practically inventing the music video seven years before MTV went on the air." Bohemian Rhapsody was inducted into the Grammy Hall Of Fame in 2004. -
MTV
MTV (originally an initialism of Music Television) is an American cable and satellite television channel, the channel originally aired music videos as guided by television personalities known as "video jockeys". In its early years, MTV's main target demographic was young adults. It was the first time that music videos were spread throughout America. The first song ever played was "Video killed the Radio Star" by The Buggles, this was originally only heard in Florida. MTv effected music forever. -
Thriller- Michael Jackson
Thriller was the first music video where the video is longer than the song, at 14 minutes long. due to the length of the music video, Michael had to do more than just lip sync. The idea of having a narrative throughout a music video was introduced. It portrayed as a 14 minute short horror film, this gained worldwide success and media coverage. In 1984, it was nominated for 6 MTV awards, winning 3. In 2009, it was also introduced into the National film registry, firs music video to ever do so. -
Vimeo
Vimeo was the first platform where you could share videos with the world. it was the first video sharing website that could handle high definition videos. it allowed music videos and other short films to be streamed, from this technology you could watch what ever music video, that was on the website, you wanted, on repeat, without having to listen to all the other songs lined up like on MTV. Vimeo is also an app, meaning you can stream from wifi whenever. -
Youtube
Youtube is the most popular video streaming site on the web at the moment. It allows you to upload pretty much anything you'd like, you can rate,comment and subscribe to anybody you'd like. music artists use this platform to their advantage, by creating accounts and racking up millions of subscribers and even more views on their music videos. this plays a huge part within the smaller, experimental bands who can create a small gathering and potentially grow and get paid for the views. -
Narrative videos
Like Michael Jackson's "Thriller", many music videos are now becoming about the narrative and the lyrics are some sort of story instead of the typical lip sync video. Songs such as Telephone (Lady Gaga,2010) and Jesus Of Suburbia (Green Day,2004) are perfect examples. Each one lasting longer than the actual song, some even have prologues and endings. This shows how music videos are made in different ways in order to intrigue and engage the audience. -
Gangnam Style-PSY
It became the first ever video to reach 1 billion views on Youtube, it has now be streamed more than 2.8 billion times worldwide. it was the #1 on 30 different music charts globally generating excessive amounts of money.
