Disruption Timeline

  • Egypt's Facebook Revolution

    Egypt's Facebook Revolution
    Facebook was used to organize protests, share photos and videos, and communicate with fellow civilians about the issues in the country and opportunities to create social change.
  • Porn Kills Love

    Porn Kills Love
    Fight the New Drug, a nonprofit seeking to educate on the harmfulness of pornography using science and personal accounts launches the hashtag #pornkillslove along with its signature red "Porn Kills Love" t-shirt. Using mainly the social media platforms of Facebook and Instagram, the hashtag generates millions of followers and constant postings of many followers in the Porn Kills Love t-shirts.
  • #BlackLivesMatter Movement

    #BlackLivesMatter Movement
    In response to the murder of teenage boy Trayvon Martin, Alicia Garza created the hashtag #BlackLivesMatter, which exploded over Facebook and Twitter. As the hashtag and publicity surrounding the issue frequented, Alicia along with two other women founded the nonprofit organization Black Lives Matter, which continues to use platforms like Facebook and Twitter to spread awareness.
  • Ice Bucket Challenge

    Ice Bucket Challenge
    3 young men who had ALS challenged people over Facebook to take videos of them pouring a bucket of ice water on them to help spread the word about ALS. Their challenge went viral on social media and led to the fundraising of $115 million in less than 60 days.
  • #MeToo Movement

    #MeToo Movement
    the hashtag saying was revived in 2017 through a tweet from actress Alyssa Milano. Facebook and Twitter became the main platforms for mostly women, but also men, who spoke out on the issue of sexual assault by sharing their personal experiences on social media as victims, including the hashtag #MeToo in each of their posts.