Advertising

  • First advertisement

    In 1704 the first newspaper was published to advertise.
  • Benjaman Franklin

    In 1729 Benjamin Franklin Began the tradition of advertising
  • Magazine

    IN 1749 Benjamin Franklin started the first magazine advertising
  • New York sun

    This "penny Newspaper" revolutionized distribution by selling lots of 100 and by doing this the circulation reached 30,000
  • First ad Agency

    The first ad agency was created.
  • Convention

    James Walter Thompson created the position of “account executive” for himself.
  • First full-time retail advertising copywriter

    A department store had hired the first ever full time advertising copywriter
  • Soap

    The first big budget client spent 11,000 on ab advertisement
  • First registered trade mark

    The company bookkeeper came up with the original first mark for the brand.
  • Business getting.

    This department was based on the marketing needs of their clients.
  • Million Dollars

    The first million dollar advertising client ever was for cereal.
  • Billboards

    The outside bill boards that we have now were mostly under the control of a group of representatives from many different agencies.
  • Radio

    a lot of company started to sponsor radio programs and the age of radio advertising was in full affect
  • Stock Market Crash

    The stock market crash in 1929 caused a whole lot of chaos
  • Magazine

    A magazine had published over 100 million dollars in ads
  • Radio

    This was the year when radio had taken over and become the main source of advertisement
  • Television

    The first ever T.V. advertisement had broadcasted.
  • Television in colour

    Color came into the picture, and the world was set on its ear
  • Women in charge

    Mary Wells became the first woman to head a major advertising agency.
  • Cigarettes

    Congress banned cigarette advertising via broadcast media.
  • Music on T.V.

    Music videos came out to catch the youths attention.
  • Internet

    Internet to over 5 million people worldwide and changes the way ads are delivered yet again.
  • Regulating Internet Advertising

    This occurred as billings for internet advertising neared the $3 Billion mark.